The idea of Optimus was born when the founders of the company became aware that smaller financial institutions’ customers were being deprived of access to debit cards as a result of barriers to entry which favoured organizations with scale.
Financial institutions offering their own end to end debit card scheme require significant technical, infrastructure, human resource, and financial investment. Technically, they have to interface their back-office systems to the debit card entry scheme provider (e.g. Mastercard) via a card transaction payment processor. Additionally, they need to acquire or to build a card management and settlement system.
As regards infrastructure, they require one, and in some cases two call centres with 24/7 support as well as a Payment Card Industry (PCI) compliant physical and IT environment. Staff must be trained and a critical mass hired so as to offer both in and out of hours support. Last but not least, financial institutions are required to deposit significant guarantees with the card transaction payment processor, all of this before their first customer has applied for a card.
Optimus, as an aggregator, adds value to the market by removing all of the above barriers to entry.
Our “pay per use” model means that apart from card artwork and IT interfacing to Optimus, our customers pay only per debit card holder. Optimus delivers infrastructure, PCI compliance, IT, and trained staff. We obviate the need for our customers to commit significant capital investment prior to seeing a return. Larger organisations too, can benefit, due to an offering that in terms of value for money is best in class.
Optimus Cards Group is changing the world of banking card programs, delivering on our goal of payments for all.